Power Networking: Getting Your Name Out There!

By Matthew Keegan

The following article was originally written for corporate flight attendants. Can you relate the included tips to your career path?

Today’s economy presents some very special challenges to people who are unemployed, underemployed, or who are simply trying to give their own business venture a shot in the arm. At times, the job search can seem daunting, if not impossible, as it takes quite a bit of encouragement – and creativity – to keep pressing forward. A highly flexible [power] networking plan is important – one that requires “out of the box” thinking in order to increase your chances of securing desired employment.

The following is a list of options to pursue in order to launch a successful personal marketing plan, which is what networking is all about. Most will cost you little or nothing to implement and for the cash strapped person that can be a real help. I wrote these suggestions for business flight attendants who, understandably, have suffered much since the 2001 terrorist attacks. You can easily modify the suggestions for your particular field of interest.

1. Attend aviation job fairs [carry plenty of business cards and copies of your résumé with you].

2. Join an employment support group.

3. List your résumé with an agency.

4. Create an online résumé for additional exposure.

5. Go to retirement parties of former associates.

6. Become your local airport’s liaison to the surrounding community.

7. Attend a catering class.

8. Form a networking group in your area.

9. Go to conventions.

10. Attend other aviation related meetings [medical seminars, safety and security symposiums, dinners, golf outings, barbecues, fund raisers, 10K races].

11. Serve on an aviation related committee as a volunteer.

12. Volunteer for the Corporate Angel Network.

13. Accept other types of employment within your target company [i.e., dispatcher, sales, customer service, etc.].

14. Write an article about some aspect of corporate aviation and publish it online.

15. Organize a wine tasting seminar in your area or approach a local caterer/vineyard about being aviation’s representative to their business [be prepared to offer plenty of free publicity for them].

16. Work temporarily for a caterer specializing in inflight service.

17. Start a part time business by selling a product that corporate aviators need.

18. Finally, for the savvy [some would say nervy] flight attendant the following type of suggestion could produce dividends: Hang out at the local after work watering hole where aviation folks gather. Learn the language [culture] of the company; find out who the movers and shakers are, etc.

Some people might accuse you of being a shameless self promoter, as if you had a contagious disease. Let them think the worst of you while they sit at home fretting about work and while you are winging your way to points hither and yon!

Do not be deterred, but start thinking outside the parameters you [or others] have imposed on yourself; your goal is employment and your name is golden – as such, gold must be prominently displayed in order to command the proper attention [employment] that it so richly deserves!

Matt is the founder and former owner of the Corporate Flight Attendant Community, a career resource center for business jet flight attendants.

5 Reasons Why I Blog And Will Keep Blogging

Have you ever considered the reasons why you blog? You may have a few ideas why you do what you do, but have you ever put them down on paper and listed your reasons according to importance?

weblogWith one year ending and another about to begin I have been giving a lot of thought to what I do and why I do it. It simply isn’t enough for me to say that I am a freelance writer, rather I have to give an account for the time I spend writing for customers, marketing my business, social networking, and blogging.

I’ve been writing for many years but blogging steadily for just over two years; although I believe I can make a living without blogging, I choose to blog and for the following reasons:

1. Blogging Is Enjoyable — For me, there isn’t any reason to blog unless I like to blog. If I did not enjoy blogging, I would soon grow restless and bored. Why add another “must do” task to the daily grind? I will quit blogging the moment blogging drops to the level of flossing my teeth.

2. I Reach A Lot Of People — Although I like to think that I reach a lot of people through my websites, online work, referrals, social communities, and more, it is through blogging that a lot of people find me and I find them. Blogging is one of the best ways to connect with people across the world wide web — besides, unlike with a forum, if someone flames me I can delete their messages!

3. Blogging Is Easy — Coming up with the right words to say isn’t always easy, but once you do posting them online is a snap. Thanks to blog platforms like WordPress, all I have to do is post what I want when I want it posted and my work is done. No messing around with with HTML pages, no FTP-ing to the internet and no lost time spent on wasteful administrative tasks. (Okay, I did upgrade this blog to WP v.2.3.2 this morning, but it was a three-minute change, that’s all!)

4. Blogging Is Forgivable — If I am a little bit sloppy with my sentence structure or I mess up on a word or two, readers are much more likely to overlook a mistake on a blog then they would elsewhere. I still look at blog as being online journals, a place to write informally and without a ton of pressure to edit again and again. Where else can you find out what is going on inside this great mind of mine then on this blog?

5. Blogging Is Profitable — All right, paid links are dead and the occasional click on an ad pays me chump change, but blogging is financially rewarding. I get paid to blog on two other blogs and I’ve landed work simply because a client found this blog and liked my writing style. Blog monetization may not be what it used to be, but I have no reason to complain.

2007 is coming to an end and 2008 will give us bloggers one additional day on February 29th to blog. Unless your blogging includes Reason #1, is there any reason for you to continue blogging in 2008?